Saturday, 31 January 2015

Copywriter vs Art Director, the war continues..

Copywriters and Art Directors are the two pillars of an agency. They may work towards a common goal, but as creative species they are poles apart!
Art directors Caio Pena and Henrique Parada and copywriter Leticia Hanower, highlight these differences in the following innovative and quirky illustrations.


The Brush

Copywriter Vs Art Director: Illustration - 1
The file
Copywriter Vs Art Director: Illustration - 2
What the client wants from usCopywriter Vs Art Director: Illustration - 3
Starting from scratchCopywriter Vs Art Director: Illustration - 4
The colorsCopywriter Vs Art Director: Illustration - 5
 The softwareCopywriter Vs Art Director: Illustration - 6
 The reason for our angerCopywriter Vs Art Director: Illustration - 7
The appCopywriter Vs Art Director: Illustration - 9
 The moleskineCopywriter Vs Art Director: Illustration - 10
 Reading timeCopywriter Vs Art Director: Illustration - 11
 How do we know pop cultureCopywriter Vs Art Director: Illustration - 12
 Leaves office atCopywriter Vs Art Director: Illustration - 13
 Social network preferenceCopywriter Vs Art Director: Illustration - 14
 The tattooCopywriter Vs Art Director: Illustration - 15
 The birthday wishesCopywriter Vs Art Director: Illustration - 16

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