Friday, 16 January 2015

Most creative business cards ever!

Traditionally business cards were simple with black text on a white card. But the business cards of today are given much more thought. As this is the first thing that another person accepts from you it should reflect you and your brand prominently and leave a lasting impact. Following are some business cards with striking visual designs.

1. Yoga trainer business card

By: Marked for trade

2. Cheese grater business card
 
By: JWT, Brazil

3. Divorce lawyer business card
 

4. Yoga mat business card


5. Fitness trainer's business card

By: Leo Burnett, Dubai,U.A.E.

6. Seed packet business card


By: Jamie Wieck

7. Event photographer's business card


8. Picture frame business card

By: Piko, Moldova

9. Chair business card

By: Richard C. Evans

10. Classic rock business card

By: Fabio Milito Design, Roma, Italy


Art Attack!!

French artist and sculptor, Gilbert Legrand, could always see faces in everyday things, be it a spray bottle or a tap. Even as a child he would invent toys out of kitchen utensils. Now 60 years old Legrand has started putting his characters to life. He takes regular items from around the house, such as scissors, pliers and brushes, and turns them into a completely different character with his imagination. Check out some of his very cool illustrations below.

   
   

   

   



The Beauties of Lux

Establishing itself as ‘the’ soap for beautiful ladies, Lux has always had the most prominent ladies of Indian cinema promote it through the ages.


  • Leela Chitnis was the first ever lady to feature in the brand's ad in 1941.



  • Next came the dum maro dum girl, Zeenat Aman. She was all the rage in the 80s and every girl wanted to follow her style.



  •  Madhuri Dixit ruled the 90s. The dhak dhak girl wooed the nation with her beautiful looks and dancing skills. She was the dream girl of everyone and Lux used this very idea to their advantage when they roped her in.  


  • Stepping into the new millennium Lux boasted of ex Miss World Aishwarya Rai Bachchan as its brand ambassador. Known all over the world as the most beautiful woman, the brand could not have gotten a better face for itself.


  •  From the new crop of actresses Lux picked Katrina Kaif as its new face. Known famously as lady luck, she elevated Lux to a whole new level. 




Sunday, 11 January 2015

Humorous Print Ads from Around The World!

Print ads are one of the hardest platforms to execute as your message has to be delivered to the customer in just a single image. It should catch the customer’s attention in one look and communicate its message easily. The attention span of people is getting shorter every day hence the task of making engaging print ads is becoming more tedious and challenging.


In this competitive market making a humorous ad which touches the customer’s funny bone is a sure shot way of getting noticed and leaving a strong impression. We at Pearl found some of these print ads from around the world to be the most humorous ever!


1. Garnier Fructis – Switzerland

 
  
2. Stihl chainsaws – Belgium


3. Pocket Pies



4. Pepsi Light



5. WMF



6. Career Builder


7. Tesa



8. Utopolis Group of Cinemas

Utopolis, Group of cinemas: Titanic

9. Fresh Step Cat Litter



10. Coca-Cola Light

Thursday, 13 November 2014

Top 10 Packaging Ideas from Around the World

In this world of extreme marketing, packaging is a key feature which can take any brand past its competitors to give them a definitive edge. Creating an eye-catching packaging design that can be reproduced for years is a real challenge, as we often consider the products we use and their packaging to be two separate things  - the product being the thing we want, and its packaging a piece of trash which is to be thrown away.

In this article we will take a look into some of the best packaging designs around the world and the way they complement and enhance the product they were designed to carry.

Tea Hangers




















Designed by Soon Mo Kang

 Gnome Bread Packaging



















Designed by Lo Siento Studio

Kiss – Fruit and vegetable puree




















Designed by Alexandra Istratova

 Note Headphones

















Designer: Corinne Pant

 NYC Spaghetti
























Designer: Alex Creamer

 Creative Japanese Pastry Packaging
























Designer unknown

Origami Beer




















Designed by Clara Lindsten

 Blood of Grapes Wine Bottle
























Designed by Constantin Bolimond

Green Berry Tea
























Designed by Natalia Ponomareva

Pink Glasses Wine Bottles

















Designed by Luksemburk

Smirnoff Caipiroska


















Designer by JWT

Cheers to Creativity! Cheers to Life!


Thursday, 9 October 2014

Samsung vs iphone

Kudos to Marketing team of Samsung Mobile for this witty campaign! _/\_
#MadOverMarketing #Iphone6bend


 

Good Branding is Good Business

No matter how much we're into work, we can't get over our favourite classics. This is what happens when your profession is your passion. Here's presenting our take on these classics!

Adapted from: The lord of the ideas


Adapted from: Eternal Sunshine Of The Spotless Mind
 
Adapted from: The Advertiser

Adapted from: Pretty Woman

Adapted from: Breakfast at pearl